Media Kit


Roundel is the national, monthly publication of the 75,000-member BMW Car Club of America, the largest association of BMW owners in the world.

Advertisers reach a pure prestige market...affluent, performance-oriented BMW enthusiasts who are committed to their association and their magazine.

Who you don't reach with Roundel are thousands of 20 year olds dreaming of owning a BMW someday. CCA members are serious BMW enthusiasts who own one or more BMWs.

Our readers turn to Roundel to be informed, entertained and, perhaps more importantly, to see who’s advertising what. Most members shelve their copies for years and refer to them time and time again as they search out performance & luxury goods and services.

Simply put, the magazine takes on the life of a catalog, producing dramatic and tangible results.

Beyond that, BMW CCA members are the people their co-workers, friends and relatives turn to for advice about all things automotive...you can train our 75,000 influential members to go forth into the world and spread the gospel. Your gospel!

Please take a close look at Roundel Magazine and seriously consider it.

Most of the advertisers you see in Roundel have been running for years...and it’s not because of our pretty face. It’s because we deliver one of the premiere automotive enthusiast audiences in the world….the 75,000 members of the BMW Car Club of America.